Ensure your and any outsourced systems can record consents and subsequent objections tied to specific purposes stated at time of collection associated with select communication channels email, text, mobile phone, landline, social media, etc. Apply the principles of privacy by design to keep data protection for individuals top of mind from the moment you create, develop, modify or buy products and services.
GDPR 10 Point Checklist for Marketers
Train your staff about the importance of data privacy and to promptly report any policy inconsistencies. Everyone has a role to play in safeguarding and respecting the personal data of their colleagues, clients, and business contacts so deploy training to new hires and regularly to all members of staff.
Monitor your compliance program and keep abreast of new privacy laws. Watch out for the publication of regulatory guidance and keep an eye out for updates on the promised EU e-Privacy Regulation governing electronic communications.
Direct Marketing Checklist
The information provided and the opinions expressed in this document represent the views of the Data Protection Network. They do not constitute legal advice and cannot be construed as offering comprehensive guidance on the EU General Data Protection Regulation GDPR or other statutory measures referred to.
Data protection consulting from Opt Opt-4 have been advising clients on data protection issues for more than a decade. Specialising in direct marketing and permissions maximisation.
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10 Point Checklist to Help You Order Direct Mail Printing
Step 2: Bought-in lists Your business has sought assurances about the origins and accuracy of any bought-in lists. John Stockwell.
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